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New media skills needed for modern journalists

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 Today's brand of journalism has changed dramatically since the public use of the internet but much more so since the advent of social media. As we can see from this chart provided by the Pew Research Center , Americans use of social media has increased greatly in the last 15 years.  Source: Pew Research Center   This number is only expected to go up in the next several years. With that being said journalists need to learn new skills if they want to stay competitive …and employed. New media skills include learning how to read datasets and analytics, photo and video editing software, digital publishing, search engine optimization and online marketing. The training is usually paid for those already working for a media entity. However, for those that consider themselves citizen or independent journalists, training can be somewhat hard and/or expensive. Some companies such as Adobe (which is widely used throughout the media industry and regarded as the standard) have recog...